This was the capstone project for my final semester at CSU-Sacramento, and it has everything: motion design, storyboarding, branding, UI/UX design, mockups, and most of all—I got to tackle American-freaking-Gods, one of my favorite stories of all time. In the end, I brought forth a system that I hope audiences will get excited about.
Frame #1
Frame #1
Frame #2
Frame #2
Frame #3
Frame #3
Frame #4
Frame #4
Frame #5
Frame #5

Touchpoint #1: Awareness (aka the teaser trailer)—Music by: www.bensound.com/free-music-for-videos

Website image for collector's edition items (includes tabloid poster, artbook, keychain, physical game, and steelbook case).

Task flows
Task flows
Logo Sketches
Logo Sketches
Logo clearspace
Logo clearspace
Brand wireframe
Brand wireframe
Social Media Banner
Social Media Banner
Trailer Announcement Post (Facebook/Twitter)
Trailer Announcement Post (Facebook/Twitter)
Pre-Order Post (Facebook/Twitter)
Pre-Order Post (Facebook/Twitter)
Collector's Edition Post (Facebook/Twitter)
Collector's Edition Post (Facebook/Twitter)
Social Media Profile Picture
Social Media Profile Picture

American Gods Landing Page

Mobile Landing Page

Still image of the pre-order page where users may select from digital, standard, and the collector's edition of the American Gods video game.

Purchase selection page and footer; built with Figma

Purchasing page
Purchasing page
Purchase confirmation page
Purchase confirmation page

Close up of Poster with Brand logo

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